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Helping the world live more fully through the power of fragrance.
Bath & Body Works is a leader in personal care and home fragrance, so we understand the positive impact we can make. That's why we're passionate about our people, our product and our planet. Learn more about our business practices.
It all starts with our people.
At Bath & Body Works, everybody belongs. We strive to create a welcoming culture for our associates and customers. Learn how we create a supportive environment focused on our people.
Creating products you love and believe in.
We're dedicated to crafting fragrances and formulas our customers can trust. Learn about our policies and approach to product sourcing, safety, ingredients and more.
Our approach to protecting our planet.
We are continually working to reduce our carbon footprint and improve our packaging to make long-term positive changes for everyone’s benefit. Learn about our approach to sustainability and environmental responsibility.
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Review financial reports, stock performance and governance materials, and connect to our shareholder center.
Stay up-to-date on Bath & Body Works.
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This involves not only identifying sustainable packaging solutions, but also ensuring the quality and durability our customers depend on. A key consideration also included in our approach will be communication with customers about how to properly dispose of our packaging. This will take significant work, but we are committed to meeting the challenge head-on.
We are building on our current work to reduce the footprint of our packaging using 100% reusable, recyclable or compostable packaging across our product portfolio by 2030, with a near-term focus on embracing circular packaging solutions to decrease the use of virgin plastic. By increasing our use of post-consumer resin instead of virgin plastic, we can reduce the amount of plastic that goes to landfill, reduce fossil fuels usage in the manufacturing of new plastic products and support recycling programs. All of these actions will help us achieve our sustainability goals and limit negative impact on the environment.
We’re proud of the progress we made in 2024 against our packaging and plastics commitments, including:
Validated the use of “wash-away” label adhesives that allow labels to more easily be separated from our product packaging at plastics reclamation facilities. This can improve the recyclability rate of our packaging and the quality of the recovered plastic so that it can be used for new products. In 2025, we plan to begin implementing these labels on qualified product forms.
Integrated perforation to shrink labels* on our 100% PCR hand soap bottles, making labels easier to remove before disposal.
Updated our hand sanitizer spray to a 100% PCR bottle.
Reduced the amount of packaging in certain gifting and accessories purchased online by eliminating repackaging between fulfillment and customer delivery.
Shifted some gift set inserts from plastic to paperboard inserts.
* Not all of our hand soap bottles have shrink labels.
We are committed to sharing information with our stakeholders on how we are approaching and managing sustainability.
