Crisp Pages & Cozy Corners

This fall, Bath & Body Works invites customers to create their ultimate book nook, a space where fragrance and fiction meet. Inspired by #BookTok and the reading renaissance it’s helped ignite, our new Booksmart collection is designed for both book lovers and scent lovers alike.

At the heart of the collection is Book Loft, a fragrance that originally debuted in Spring 2023 as a Wallflowers Fragrance Refill and quickly became a customer favorite given the notes of crisp bergamot, neroli, and cozy woods. Following its success, Book Loft expanded into a 3-Wick Candle and now arrives across a full body care lineup including an Ultimate Hydration Body Cream, Body Wash, Body Lotion, and Fine Fragrance Mist.

This scent story continues with new home fragrance formats as well... Book Loft is available starting July 24, 2025 in a Single Wick Candle, Concentrated Room Spray, and Gentle & Clean Foaming Hand Soap, bringing bookish bliss to every corner of your space.

 Rounding out the Booksmart launch is the revival of beloved fall fragrances including Champagne Apple & Honey,  Glazed Pumpkin, and Sweet Cinnamon Pumpkin (now debuting in body care!), each evoking the warmth and nostalgia of the season.

“When we see a trend that’s resonating, we go all in to bring it to life in a way that only fragrance can – deeply emotional and immersive,” says Betsy Schumacher, Chief Merchant at Bath & Body Works. “From Summerween to trending notes like expresso, we’re proud of how our Collections have helped shape cultural moments and can’t wait to see where the viral BookTok trend goes next.”

Whether you're flipping through a paperback or queuing up your next e-read, Booksmart sets the scene with nostalgic notes, trending favorites and cozy details made to match the mood of every page.

 Curl up, light a candle and let your next chapter unfold.