Bath & Body Works debuts Football Season, a fresh and comforting blend of eucalyptus, blue sage and cedarwood.
Customers look to Bath & Body Works for unforgettable fragrances, rooted in seasonal moments.
August 21st, 2025
Football Season is Here—and It Smells Amazing
What You Should Know
Fall is in the air, and Bath & Body Works is kicking off the season with a brand-new fragrance that captures the energy of game day and the coziness of crisp autumn afternoons.
Introducing: Football Season—a fresh and comforting blend of eucalyptus, blue sage and cedarwood. This scent evokes the feeling of bundling up in the bleachers, cheering on your favorite team and savoring those first chilly days of fall. We know our customers come to us for our iconic Fall fragrances, and we’re always excited to dream up new ways to bring the season to life.
At Bath & Body Works, we’re experts at turning seasonal moments into unforgettable fragrances—and Football Season is no exception. With football’s popularity soaring (Super Bowl LIX was the most-watched in history, according to Fox), now is the perfect time to celebrate the sport with a scent that speaks to fans everywhere.
Already gaining momentum on TikTok, this collection is a must-have for college students heading back to campus, lifelong fans prepping for kickoff and anyone who loves the magic of fall.
Football Season is available in multiple formats, including our signature 3-Wick Candle, Gentle & Clean Foaming Hand Soap, Wallflowers, and more.
Celebrate the season. Smell the spirit. Football Season is waiting.